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Acme Lawn Care — Tampa, FL

What you can do with your dashboard

Weekly Performance Report
“Show me how my lawn care campaigns performed this week”
Ad Spend
$1,480
▼ 6%
Leads
47
▲ 34%
Cost / Lead
$31.49
▲ 29%
ROAS
5.1x
▲ 0.8
AI Summary: Leads jumped 34% while spend dropped 6%. Your “sod installation Tampa” campaign is converting at $22/lead — your best performer. Recommend shifting $300 from the general landscaping campaign into sod installation.
Waste Detection
“Where is Acme wasting money on ads right now?”
Issue FoundSavingsStatus
“lawn mower for sale” and 11 other junk terms$210/moFixed
Ads running midnight – 5am (zero calls)$135/moFixed
Duplicate bids on “landscaping near me” in 2 campaigns$85/moPending
Display ads showing on recipe and coupon sites$55/moFixed
AI Summary: Your agents found $485/mo in recoverable waste. Biggest win: blocking retail search terms like “lawn mower for sale” that were eating budget. One duplicate keyword conflict across your landscaping campaigns needs your approval.
Campaign Optimization
“What did my AI agents change on Acme’s account this week?”
Actions Taken
19
Bids Adjusted
11
Negatives Added
8
AgentActionImpact
Bid AgentRaised bid on “sod installation near me”+8 leads
Negative KW AgentBlocked “DIY”, “Home Depot”, “rental”–$140 waste
Ad Copy AgentTesting: “Free Estimates — Same Week Install”+21% CTR
AI Summary: All 6 agents ran 19 optimizations this week. Blocking retail and DIY terms saved $140/mo. The new ad headline “Free Estimates — Same Week Install” is beating the old copy by 21% click-through rate.
Lead Tracking
“Show me every lead that came in for Acme this month”
This Month
64
▲ 28%
Calls
41
Forms
23
Booked Jobs
29
▲ 38%
LeadSourceStatus
Carlos M. — Full yard sod installSearch: “sod installation Tampa”Booked
Jennifer W. — Weekly mowing serviceSearch: “lawn care near me”Booked
David R. — Landscape design quoteSearch: “landscaping company Tampa”Follow-up
AI Summary: 64 leads this month, up 28%. 29 converted to booked jobs (45% booking rate). Sod installation leads are closing at the highest rate — 62% — with an average job value of $2,400.
Account Audit
Campaigns
Keywords
Agents
Total Spend
$2,180
Blended CPA
$51
Blended ROAS
4.2x
Recoverable Waste
$380
We found $380/mo in recoverable ad waste across your campaigns.
IssueSavingsStatus
Exclude 18 junk placements$210/moFixed
Pause ads 10pm–6am$95/moFixed
Add 12 negative keywords$75/moPending
Fix conversion tracking—Pending

Meet Your AI Agent Team

Six specialized agents work together to run your Google Ads around the clock.

Keyword Research Agent
Google Ads · Research Division
24/7 continuous
Cycle
Continuous
Coverage
All campaigns

Discovers high-intent keywords, identifies long-tail opportunities, and maps search intent to landing pages.

Search volumeCompetitionIntent mappingLong-tail
Ad Copy Agent
Google Ads · Creative Division
Daily refresh
Cycle
Daily
Tests
A/B continuous

Writes and tests ad headlines and descriptions, optimizes CTR, and refreshes creative based on performance data.

HeadlinesDescriptionsA/B testingCTR optimization
Bid Management Agent
Google Ads · Performance Division
Real-time
Cycle
Hourly adjustments
Coverage
All active bids

Adjusts bids in real time based on conversion data, time of day, device, and location performance signals.

Bid strategyROAS targetsDaypartingDevice bids
Negative Keyword Agent
Google Ads · Protection Division
Daily scan
Cycle
Daily
Blocked
200+ junk terms

Scans search term reports daily, blocks irrelevant queries, and prevents wasted spend on junk traffic before it costs you money.

Search termsJunk blockingWaste preventionExclusion lists
Analytics Agent
Google Ads · Intelligence Division
Weekly report
Cycle
Weekly
Depth
Full-funnel

Generates weekly performance reports, identifies trends, tracks conversion paths, and surfaces actionable optimization opportunities.

ReportingTrend analysisConversion pathsROI tracking
Competitor Watch Agent
Google Ads · Strategy Division
Continuous monitoring
Cycle
Continuous
Tracked
Top 5 competitors

Monitors competitor ad copy, bidding behavior, and market positioning. Alerts you to new threats and opportunities in your market.

Auction insightsAd monitoringMarket shiftsThreat alerts

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